There's a tradition, born of the marketing skills of Giacomo Morra, the man who put Alba on the map, of using the large white truffles that are found in most seasons to promote the business. The latest technique is to hold an international charity auction, with people bidding from around the world - and very effective it is. This year's 1.5kg monster sold for 125,000 Euro to Gordon Wu, a Hong Kong property developer, who plans to use it all at one banquet this week. At least he won't let it rot, as one poor London restaurateur did a few years ago...
The most expensive truffle in the world (until next year)
Winner of the Special Jury Award at the Gourmand World Cookbook Awards. "Absolutely rivetting" - a well-known prince. Available as softback, limited edition hardback, and PDF. Free sample PDF.
Full text searchable in Google Book Search.
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It's taking me far too long to read this. I have been a fan of Pynchon since reading Gravity's Rainbow as a student. Against The Day strikes me as one of his most approachable novels, full of fantastic characters and wild invention, but I've been busy doing word things, and sometimes the last thing I want to do is read. But this is like fine wine, keeps tempting me to another glass. At 1085 pages, I'll be squiffy before I'm finished.
just read
I've read two books called Heat in the last month. One was damn scary, and one was by George Monbiot, about global warming (which has a fantastic cover). Some would say I've been and gone and had my mid-life crisis, but it didn't involve doing an apprenticeship at the altar of real Italian cuisine and a tyrannical chef. Bill Buford is not me, and for that I'm grateful. I suspect he may be too. I enjoyed it - the kitchen stuff was pretty compelling (as was the Italian butcher I may just have to visit next time I'm on Italian truffle time), but somehow the whole thing didn't hang together. I know where Bill's coming from - and I can sort of sense where he went - but his own motivation (and his family's reaction) remain mysterious.
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